feat(website): Umami analytics (conversion + CTA events)
Add the Umami tracker (cookieless, no consent banner) in the document head, limited to the production hostnames via data-domains so dev traffic doesn't pollute the stats. Pageviews are auto-tracked per page and locale. Custom events on the key funnel: - demo-request (demo form submit, with teamSize) - partner-application (partner form submit, with type) - book-demo (every "Book a demo" CTA click) via data-umami-event - login (clicks through to the app) Also fix the mobile nav menu links, which weren't localized (would drop Danish visitors back to English).
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@@ -45,6 +45,14 @@ export function useLocalizeHref() {
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}
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}
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// Fire a custom Umami event. No-op on the server and when the tracker isn't
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// active (e.g. localhost dev, where data-domains limits it to dezky.eu).
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export function track(event: string, data?: Record<string, unknown>) {
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if (!import.meta.client) return
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const u = (window as unknown as { umami?: { track: (e: string, d?: unknown) => void } }).umami
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u?.track(event, data)
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}
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// Smooth-scroll to an in-page anchor, accounting for the sticky 72px nav.
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// Non-anchor / placeholder links (#) are ignored.
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export function scrollToAnchor(hash: string) {
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